Wycisk Brand offers juices and lemonades that effectively quench thirst, ideal for people leading an active lifestyle. The producer emphasizes the highest quality and freshness of ingredients to provide consumers with a daily dose of vitamins. When designing the packaging, the priority was to convey these values in an easily readable “on-the-go” manner. The packaging features a simple, readable form that reflects the contents of juice without preservatives and artificial colors. In the new lines of juices and drinks, Wycisk focuses on maintaining the recognizable character of the brand while subtly distinguishing new products.