Our task was to refresh the packaging for a renowned Polish juice company. Hortex has a rich history of producing high-quality natural juices and sought to modernize its brand while preserving its traditional values. The goal was to create a design that would appeal to contemporary consumers without losing the essence of the company's history and commitment to quality. The modern design incorporates flexible elements that can be easily adapted for different product lines and promotional campaigns. This versatility supports consistency in branding and marketing efforts.